Adidas oversized campaign for the UEFA EURO 2008 featured this huge installment in the Zurich train station. Fans passing through were welcomed by a 55-foot tall huddle of players. Eleven colossal doubles of football stars from nine different countries make up the circle. The players stand arm in arm and cheer for each other at the top of their voices and in their own language twice a day during rush hour.
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23 December 2008
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