06 October 2009

Better Gear

Decathlon's Better Gear ad campaign produced by the Young & Rubicam agency is based on photographer Louis Decamps's childhood charged images. They seem to be in conversation with Jan Von Holleben's Dreams Of Flying series, which I posted here back in December. Maybe these are the new jump pictures?

3 COMMENTS :

Ms. Canton said...

long time reader, first time commenter.

This seems a little reminiscent of the famed 'Big Art Attack', no?

Unknown said...

I couldn't agree more. Neil Buchanan was an innovator. So before his time.

D I X O N said...

I couldn't agree more. Neil Buchanan was an innovator. So before his time.

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